Design that
actually works.
A decade crafting user-centered experiences across SaaS, logistics, edtech, and mobile. I care more about the outcome than the artifact.
Three core principles.
The philosophy behind every project, every team, every problem.
Think ahead
With a decade of diverse industry experience, I bring expertise to solve problems with a focus on scalable, lasting solutions.
Fail early
I aim to reduce time commitments, enabling teams to quickly explore ideas without heavy investment in unproven designs.
Validate often
I strive to guide products toward testing whenever feasible, validating assumptions rather than leaving them unaddressed.
Selected Works
11 years.
Real impact.
From seed-stage startups and scaling platforms to global corporations, I've shipped work that creates real change for real people.
Tap any role to expand
Parchment is the world's largest academic credential network, moving transcripts, diplomas, and verified records between schools. Instructure acquired it in 2024. I design its dual enrollment products, which help students earn college credit while still in high school.
- Lead designer for dual enrollment, owning end-to-end design across complex multi-stakeholder workflows spanning students, high schools, and higher ed institutions.
- Driving AI-first design workflows to prototype and ship faster, building functional, interactive prototypes that compress validation cycles and reduce reliance on traditional handoff.
- Partnering across product and engineering to evolve established team processes toward a more agile, experiment-driven operating model.
- Contributing to strategic and system-level conversations, helping shape product direction and the patterns and frameworks that scale across the dual enrollment experience and the larger Parchment and Instructure ecosystem.
- Led end-to-end design for Software & Tools, adopted broadly, supporting 7,000+ unique entries across customer orgs and giving Trainual actionable data to prioritize integrations.
- Designed HRIS Sync, automating user creation, updates, and archival. Adoption grew from 5% → 30% of clients within 2 months, saving teams 2–4 minutes per user update.
- Built an admin integration suite for incubator and white-labeled clients, enabling bulk content copying and significantly reducing new-client setup time.
- Delivered a customizable white-labeled login and universal MFA auth flow, helping Trainual achieve SOC 2 compliance.
- Introduced AI-enabled design workflows to the design stack, improving ideation, documentation, and iteration speed.
- Contributed early discovery and groundwork for a greenfield product focused on operational insights and team health.
- Lead designer for Ground Operations across 30+ facilities nationwide, covering the Facility Mobile App and Facility Management Console.
- Designed an end-to-end chain of custody system for package injection, movement, and delivery, reducing triage time by 87%, from 8 minutes down to under 1.
- Worked closely with Ground Ops, Process Engineers, and stakeholders to streamline middle-mile handling and last-mile delivery prep.
- Created persona sets for 5 major Ground Operations roles, helping product teams move faster and make more informed decisions.
- Performed user research and discovery to surface friction points and shape the product roadmap.
- Contributed to a cross-vertical component library shared across the org.
- Designed Lessen's first mobile app, Lessen Pro, achieving a 4.9★ rating across both iOS App Store and Google Play.
- 940 downloads in the first 3 months, 400+ work orders per week, 70% adoption by external vendors, and 100% adoption by internal technicians.
- Lead designer on in-house design system Rivet, 100+ components with 1:1 design-to-code parity, with component reuse hitting 70% across product teams.
- Tenure spanned Series A ($40M), Series B ($170M), and the acquisition of SMS Assist, bringing Lessen's valuation to $2B.
Promoted to Senior Product Designer after 1 year and 11 months.
- Design lead over StrongMind's flagship student management application, giving parents transparent access to their child's education.
- Pioneered Loud•Mouth, a student nudge and communication tool that drove a 5% increase in seat time and a 12% increase in course completion.
- Built analytics dashboards for internal teams using PowerBI and SQL queries.
- Evangelized design thinking across the entire org, including direct engagement with the CTO and CEO.
- Amazon Alexa EdTech Skills Challenge finalist, one of 6 finalist teams showcased at SXSW EDU 2020.
- Created web-responsive tablet designs for Pearson Realize, an LMS used by over 8 million students every day, reducing footprint and establishing new design patterns.
- Lead designer on Scout, a lightweight observational assessment tool for educators, directing 2 additional design contractors on the project.
- Documented design patterns and redlines for the K-12 UX Style Guide.
- Built a reusable library of 120+ bespoke icons via Icomoon, suited to pedagogical needs across the product.
- Created Axure prototypes for monthly in-house usability testing, enabling rapid iteration and early failure.
What I bring.
I wear a lot of hats, sometimes literally, while building my fishing journal app solo as PM, designer, and engineer.
What's your fish-nality?
A personality quiz, but with fish! Four questions. One fish. No wrong answers. (Probably.)





